Open data · CC BY 4.0
Dental Website Statistics 2026
Every statistic on this page comes from DentalPresence's 2026 national studies: 78,378 dental practice websites successfully audited (of 109,505 attempted) across Australia, Canada, the United Kingdom, and the United States, each checked the same way with the public 37-check dps-37-v1 methodology. Free to cite with attribution — no signup, no gated PDF.
78,378
dental websites audited
4
countries, one methodology
37
checks per website
CC BY
openly licensed data
How the four markets compare
Median DentalPresence Score (0–100) and the share of websites scoring an A grade (90+), per country. “Weakest category” is the lowest-scoring of the four check categories in that market's cohort.
| Country | Websites audited | Median score | A-grade share | Weakest category | Source |
|---|---|---|---|---|---|
| Australia | 6,313 | 73 | 3.69% | Website fundamentals | Full study |
| Canada | 11,820 | 71 | 3.42% | Patient trust | Full study |
| United Kingdom | 9,840 | 70 | 1.18% | Patient trust | Full study |
| United States | 50,405 | 77 | 5.02% | Website fundamentals | Full study |
Australia
Australian dental website statistics
6,313 websites audited · median score 73/100 · 3.69% scored an A.
- 72.86%of audited Australian dental websites: images missing alternative text
- 72.64%of audited Australian dental websites: faq page not detected
- 68.96%of audited Australian dental websites: insurance or payment page not detected
- 65.15%of audited Australian dental websites: contact or inquiry form not detected
- 62.68%of audited Australian dental websites: emergency-services page not detected
- 60.84%of audited Australian dental websites: unclear h1 structure
- 59.84%of audited Australian dental websites: privacy-policy link not detected
- 47.15%of audited Australian dental websites: missing meta descriptions
Canada
Canadian dental website statistics
11,820 websites audited · median score 71/100 · 3.42% scored an A.
- 78.52%of audited Canadian dental websites: insurance or payment page not detected
- 73.93%of audited Canadian dental websites: faq page not detected
- 69.36%of audited Canadian dental websites: emergency-services page not detected
- 69.08%of audited Canadian dental websites: images missing alternative text
- 67.50%of audited Canadian dental websites: privacy-policy link not detected
- 62.03%of audited Canadian dental websites: contact or inquiry form not detected
- 59.51%of audited Canadian dental websites: unclear h1 structure
- 56.81%of audited Canadian dental websites: clear booking action not detected
United Kingdom
UK dental website statistics
9,840 websites audited · median score 70/100 · 1.18% scored an A.
- 83.30%of audited UK dental websites: insurance or payment page not detected
- 80.31%of audited UK dental websites: faq page not detected
- 67.06%of audited UK dental websites: emergency-services page not detected
- 64.46%of audited UK dental websites: images missing alternative text
- 61.85%of audited UK dental websites: unclear h1 structure
- 58.49%of audited UK dental websites: contact or inquiry form not detected
- 57.91%of audited UK dental websites: clear booking action not detected
- 50.77%of audited UK dental websites: missing meta descriptions
United States
US dental website statistics
50,405 websites audited · median score 77/100 · 5.02% scored an A.
- 74.25%of audited US dental websites have images missing alternative text
- 68.70%have no contact or inquiry form our crawler could detect
- 65.47%have no FAQ page
- 58.40%have no detectable emergency-services page
- 53.80%have unclear H1 heading structure
- 51.40%have no insurance or payment information page
- 42.35%offer no clear online booking action
- 33.36%are missing meta descriptions
Citing these statistics
All four study datasets are published under CC BY 4.0 — journalists, researchers, and publications may reuse any number on this page with attribution. Suggested credit: “DentalPresence Dental Website SEO Readiness Studies 2026”, linked to this page or the country study. Each study page publishes its full methodology and an ungated CSV of every metric, and every practice-level observation is dated and reproducible.
Australia study Canada study United Kingdom study United States study Regional & city benchmarks
Where does your own website stand?
The same 37 checks behind these statistics, on your practice site — free, about a minute.