Dental SEO & Website Benchmarks: Chattanooga, TN
Live figures from 102 indexable audited Chattanooga dental practice websites, recomputed as practices are re-audited. Most recent audit September 20, 2026. Methodology dps-37-v1.
72.50
median score
−1.50 vs Tennessee median 74
69.21
average score
Tennessee average: 71.10
81
top quartile
the score the best 25% of local websites clear
102
websites audited
of 1,740 across Tennessee
Score distribution
Grade distribution in Chattanooga
Counts use all 102 indexable audited Chattanooga websites.
A
3.92%
4 of 102
B
23.53%
24 of 102
C
29.41%
30 of 102
D
19.61%
20 of 102
F
23.53%
24 of 102
Tennessee distribution: A 4% · B 31% · C 27% · D 17% · F 21% (1,740 websites).
Largest local difference first
Where Chattanooga dental websites fall short
“Not detected” means a signal was absent from the homepage and up to two linked pages in a bounded crawl; it does not prove the signal is absent everywhere on the site. Every percentage shows its own evaluated base; checks evaluated on fewer than 30 Chattanooga websites are omitted.
94%
Service or treatment structured data not detected
96 of 102 evaluated Chattanooga websites — vs 90.23% across Tennessee.
94%
FAQPage structured data not detected
96 of 102 evaluated Chattanooga websites — vs 96.03% across Tennessee.
91%
AggregateRating structured data not detected
93 of 102 evaluated Chattanooga websites — vs 92.64% across Tennessee.
| Check | Chattanooga rate | Tennessee rate | Difference |
|---|---|---|---|
| Missing meta descriptionsWebsite fundamentals | 50.00%51 of 102 evaluated | 41.49%722 of 1,740 evaluated | +8.51 pp |
| Clear booking action not detectedPatient journey | 58.82%60 of 102 evaluated | 52.24%909 of 1,740 evaluated | +6.58 pp |
| Contact or inquiry form not detectedPatient journey | 68.63%70 of 102 evaluated | 74.37%1,294 of 1,740 evaluated | −5.74 pp |
| Emergency-services page not detectedPatient journey | 72.55%74 of 102 evaluated | 67.41%1,173 of 1,740 evaluated | +5.14 pp |
| Missing canonical tagsWebsite fundamentals | 41.18%42 of 102 evaluated | 36.26%631 of 1,740 evaluated | +4.92 pp |
| Insurance or payment page not detectedPatient journey | 61.76%63 of 102 evaluated | 57.70%1,004 of 1,740 evaluated | +4.06 pp |
| Service or treatment structured data not detectedStructured data | 94.12%96 of 102 evaluated | 90.23%1,570 of 1,740 evaluated | +3.89 pp |
| FAQ page not detectedPatient journey | 62.75%64 of 102 evaluated | 66.44%1,156 of 1,740 evaluated | −3.69 pp |
| Limited useful contentWebsite fundamentals | 45.10%46 of 102 evaluated | 41.55%723 of 1,740 evaluated | +3.55 pp |
| Unclear H1 structureWebsite fundamentals | 60.78%62 of 102 evaluated | 57.30%997 of 1,740 evaluated | +3.48 pp |
| Dentist or LocalBusiness structured data not detectedStructured data | 50.98%52 of 102 evaluated | 47.99%835 of 1,740 evaluated | +2.99 pp |
| FAQPage structured data not detectedStructured data | 94.12%96 of 102 evaluated | 96.03%1,671 of 1,740 evaluated | −1.91 pp |
| AggregateRating structured data not detectedStructured data | 91.18%93 of 102 evaluated | 92.64%1,612 of 1,740 evaluated | −1.46 pp |
| XML sitemap not detectedWebsite fundamentals | 30.39%31 of 102 evaluated | 31.84%554 of 1,740 evaluated | −1.45 pp |
| Privacy-policy link not detectedPatient journey | 44.12%45 of 102 evaluated | 44.60%776 of 1,740 evaluated | −0.48 pp |
| Images missing alternative textWebsite fundamentals | 69.61%71 of 102 evaluated | 69.43%1,208 of 1,740 evaluated | +0.18 pp |
| BreadcrumbList structured data not detectedStructured data | 67.65%69 of 102 evaluated | 67.82%1,180 of 1,740 evaluated | −0.17 pp |
2026 US study baseline
The frozen national picture for the same checks
Rates from the 50,405-website 2026 US study cohort — a frozen study base that counts every audited domain, so it is a different denominator than the live evaluated figures above and the two must not be read as one series.
Dentist or LocalBusiness structured data not detected38.72%
Insurance or payment page not detected51.40%
Clear booking action not detected42.35%
Missing meta descriptions33.36%
Emergency-services page not detected58.40%
FAQ page not detected65.47%
Unclear H1 structure53.80%
Missing canonical tags26.14%
Limited useful content32.11%
Contact or inquiry form not detected68.70%
FAQPage structured data not detected95.57%
Images missing alternative text74.25%
XML sitemap not detected24.75%
BreadcrumbList structured data not detected63.60%
AggregateRating structured data not detected91.06%
Service or treatment structured data not detected91.90%
Privacy-policy link not detected42.09%
Explore the Chattanooga market
Common questions
Dental SEO and website questions for Chattanooga
- How good are dental practice websites in Chattanooga?
- Across 102 audited Chattanooga dental practice websites, the median DentalPresence Score is 72.50 out of 100, and the best 25% of local sites score 81 or higher. The score summarizes 37 deterministic website and SEO checks covering structured data, website fundamentals, and the patient journey.
- What do Chattanooga dental websites most often get wrong?
- The most common gaps detected on audited Chattanooga dental websites are: “Service or treatment structured data not detected” (94% of evaluated sites); “FAQPage structured data not detected” (94% of evaluated sites); “AggregateRating structured data not detected” (91% of evaluated sites). “Not detected” is a bounded-crawl observation, not proof a signal is absent everywhere on a site.
- How does dental website quality in Chattanooga compare with the rest of Tennessee?
- Chattanooga's median score of 72.50 is 1.5 points below the Tennessee-wide median of 74, based on 1,740 audited websites across Tennessee.
- How can I check my own dental practice website's SEO?
- Run a free DentalPresence score: it audits a practice website against the same 37 checks behind every figure on this page and returns a prioritized list of what to fix first. No card is required.
Methodology and limitations
How these live figures are computed
Live cohort. Figures cover the indexable audited practice websites currently published for Chattanooga in the DentalPresence index and recompute as sites are re-audited, so they will drift from the frozen 2026 study numbers over time. Each check's percentage uses only the websites where that check was actually evaluated, shown as its base.
Scoring. Methodology dps-37-v1: a bounded HTTP crawl of robots.txt, sitemap signals, the homepage, and up to two linked internal pages, scored across 37 deterministic checks. “Not detected” is a limited observation, not proof of absence.
What is excluded. Crawl-accessibility findings (DNS failures, blocked crawls, timeouts) come from the frozen study run and use a different cohort base, so they are not restated here — see the Tennessee benchmark for them. Percentages are withheld wherever fewer than 30 websites form the base.
No clinical claims. Website signals only — not a clinical rating. These figures do not use rankings, traffic, conversions, credentials, or patient outcomes, and a failed check is not proof of lost revenue or poor care.
Use the benchmark
Score a dental website against the same framework
The Chattanooga figures describe a market, not an individual practice. Run a free score to inspect the public website signals detected for one practice — the same 37-check framework behind every number on this page.