Dental SEO & Website Benchmarks: Manchester, NH
Live figures from 42 indexable audited Manchester dental practice websites, recomputed as practices are re-audited. Most recent audit September 19, 2026. Methodology dps-37-v1.
77
median score
+1.00 vs New Hampshire median 76
75.62
average score
New Hampshire average: 72.84
84
top quartile
the score the best 25% of local websites clear
42
websites audited
of 442 across New Hampshire
Score distribution
Grade distribution in Manchester
Counts use all 42 indexable audited Manchester websites.
A
2.38%
1 of 42
B
35.71%
15 of 42
C
35.71%
15 of 42
D
16.67%
7 of 42
F
9.52%
4 of 42
New Hampshire distribution: A 4% · B 32% · C 32% · D 16% · F 16% (442 websites).
Largest local difference first
Where Manchester dental websites fall short
“Not detected” means a signal was absent from the homepage and up to two linked pages in a bounded crawl; it does not prove the signal is absent everywhere on the site. Every percentage shows its own evaluated base; checks evaluated on fewer than 30 Manchester websites are omitted.
100%
Service or treatment structured data not detected
42 of 42 evaluated Manchester websites — vs 94.12% across New Hampshire.
98%
AggregateRating structured data not detected
41 of 42 evaluated Manchester websites — vs 94.80% across New Hampshire.
93%
FAQPage structured data not detected
39 of 42 evaluated Manchester websites — vs 97.29% across New Hampshire.
| Check | Manchester rate | New Hampshire rate | Difference |
|---|---|---|---|
| FAQ page not detectedPatient journey | 42.86%18 of 42 evaluated | 63.80%282 of 442 evaluated | −20.94 pp |
| Insurance or payment page not detectedPatient journey | 42.86%18 of 42 evaluated | 58.60%259 of 442 evaluated | −15.74 pp |
| Unclear H1 structureWebsite fundamentals | 40.48%17 of 42 evaluated | 56.11%248 of 442 evaluated | −15.63 pp |
| Limited useful contentWebsite fundamentals | 21.43%9 of 42 evaluated | 33.48%148 of 442 evaluated | −12.05 pp |
| Privacy-policy link not detectedPatient journey | 38.10%16 of 42 evaluated | 47.29%209 of 442 evaluated | −9.19 pp |
| Images missing alternative textWebsite fundamentals | 80.95%34 of 42 evaluated | 72.85%322 of 442 evaluated | +8.10 pp |
| Emergency-services page not detectedPatient journey | 52.38%22 of 42 evaluated | 60.41%267 of 442 evaluated | −8.03 pp |
| Service or treatment structured data not detectedStructured data | 100.00%42 of 42 evaluated | 94.12%416 of 442 evaluated | +5.88 pp |
| Missing canonical tagsWebsite fundamentals | 23.81%10 of 42 evaluated | 28.96%128 of 442 evaluated | −5.15 pp |
| XML sitemap not detectedWebsite fundamentals | 23.81%10 of 42 evaluated | 28.96%128 of 442 evaluated | −5.15 pp |
| FAQPage structured data not detectedStructured data | 92.86%39 of 42 evaluated | 97.29%430 of 442 evaluated | −4.43 pp |
| BreadcrumbList structured data not detectedStructured data | 73.81%31 of 42 evaluated | 69.68%308 of 442 evaluated | +4.13 pp |
| Missing meta descriptionsWebsite fundamentals | 33.33%14 of 42 evaluated | 36.20%160 of 442 evaluated | −2.87 pp |
| AggregateRating structured data not detectedStructured data | 97.62%41 of 42 evaluated | 94.80%419 of 442 evaluated | +2.82 pp |
| Dentist or LocalBusiness structured data not detectedStructured data | 50.00%21 of 42 evaluated | 47.51%210 of 442 evaluated | +2.49 pp |
| Clear booking action not detectedPatient journey | 45.24%19 of 42 evaluated | 43.44%192 of 442 evaluated | +1.80 pp |
| Contact or inquiry form not detectedPatient journey | 66.67%28 of 42 evaluated | 65.84%291 of 442 evaluated | +0.83 pp |
2026 US study baseline
The frozen national picture for the same checks
Rates from the 50,405-website 2026 US study cohort — a frozen study base that counts every audited domain, so it is a different denominator than the live evaluated figures above and the two must not be read as one series.
Dentist or LocalBusiness structured data not detected38.72%
Insurance or payment page not detected51.40%
Clear booking action not detected42.35%
Missing meta descriptions33.36%
Emergency-services page not detected58.40%
FAQ page not detected65.47%
Unclear H1 structure53.80%
Missing canonical tags26.14%
Limited useful content32.11%
Contact or inquiry form not detected68.70%
FAQPage structured data not detected95.57%
Images missing alternative text74.25%
XML sitemap not detected24.75%
BreadcrumbList structured data not detected63.60%
AggregateRating structured data not detected91.06%
Service or treatment structured data not detected91.90%
Privacy-policy link not detected42.09%
Explore the Manchester market
Common questions
Dental SEO and website questions for Manchester
- How good are dental practice websites in Manchester?
- Across 42 audited Manchester dental practice websites, the median DentalPresence Score is 77 out of 100, and the best 25% of local sites score 84 or higher. The score summarizes 37 deterministic website and SEO checks covering structured data, website fundamentals, and the patient journey.
- What do Manchester dental websites most often get wrong?
- The most common gaps detected on audited Manchester dental websites are: “Service or treatment structured data not detected” (100% of evaluated sites); “AggregateRating structured data not detected” (98% of evaluated sites); “FAQPage structured data not detected” (93% of evaluated sites). “Not detected” is a bounded-crawl observation, not proof a signal is absent everywhere on a site.
- How does dental website quality in Manchester compare with the rest of New Hampshire?
- Manchester's median score of 77 is 1 point above the New Hampshire-wide median of 76, based on 442 audited websites across New Hampshire.
- How can I check my own dental practice website's SEO?
- Run a free DentalPresence score: it audits a practice website against the same 37 checks behind every figure on this page and returns a prioritized list of what to fix first. No card is required.
Methodology and limitations
How these live figures are computed
Live cohort. Figures cover the indexable audited practice websites currently published for Manchester in the DentalPresence index and recompute as sites are re-audited, so they will drift from the frozen 2026 study numbers over time. Each check's percentage uses only the websites where that check was actually evaluated, shown as its base.
Scoring. Methodology dps-37-v1: a bounded HTTP crawl of robots.txt, sitemap signals, the homepage, and up to two linked internal pages, scored across 37 deterministic checks. “Not detected” is a limited observation, not proof of absence.
What is excluded. Crawl-accessibility findings (DNS failures, blocked crawls, timeouts) come from the frozen study run and use a different cohort base, so they are not restated here — see the New Hampshire benchmark for them. Percentages are withheld wherever fewer than 30 websites form the base.
No clinical claims. Website signals only — not a clinical rating. These figures do not use rankings, traffic, conversions, credentials, or patient outcomes, and a failed check is not proof of lost revenue or poor care.
Use the benchmark
Score a dental website against the same framework
The Manchester figures describe a market, not an individual practice. Run a free score to inspect the public website signals detected for one practice — the same 37-check framework behind every number on this page.